A key element preventing NFTs from reaching into greater markets is that they suffer from the very thing that makes them to grow: community.
NFT projects start from the ground up with the goal of monetizing the initial community through primary sales, often by selling a supply of the NFT itself to a number of individuals.
While this model works for many verticals, it’s been bastardized to the point where new projects can amass multimillion dollar market caps with no roadmap, no discord.
Just art seems to be why most folks currently buy or hold NFTs. Yet projects that build these brands end up with large treasuries and very little idea of what to make of them.
When primary and secondary sales flatten, NFTs looking to generate volume (and revenue) turn to announcements, hype and drops to substantiate their vision, build the brand and keep the show going.
This demonstrates the powers and pitfalls of community.
Building community for the sake of community doesn’t work
Most projects understand that too late, and eventually seek to build utility around the projects they’ve sold to hundreds, maybe thousands of people.
Not to mention the liability they might be exposed to.
The ecosystem this enables very clearly is not the final destination for web3.
We believe that destination requires projects to think utility-first
To build projects and raise capital using the NFT protocol for the purpose of providing token holders unique utility that benefits from the technology by which it is enabled in more ways than as a profile picture.
DeFi projects understand both how to make the most out of the technology and the scope within which that helps proliferate it to greater audiences.
We share that view, but we also believe a decentralized autonomous organization is the ideal structure to house the type of activity we envision should and will exist in the future of web3.
A Cash-Yielding Private Equity DAO
As individuals, we’ve seen and experienced firsthand the power provided by microacquisitions as a mechanism for predictable compounding growth enabled by consistent cashflows some web2 products are capable of producing.
The first MicroAngel fund was a resounding success. At the time of this writing, it is returning 2.8x in 18 months and is on pace to deliver 3x in 2 years with growing cash returns monthly.
Our goal is to perpetuate the MicroAngel model by powering it using decentralized governance that houses the rules and properties embodying the means and methods by which these returns are enabled.
To better understand the DAO, continue to Intro to Microangel DAO